Most startups fail because they commit to IP and regulatory work before they have a strategy grounded in real market evidence
Time and again, companies build patents and regulatory plans without first doing the hard work of:
gathering high-quality market and value insights
understanding who will actually pay, and why
translating that evidence into a coherent strategy
The result is wasted money, locked-in choices, and businesses built on weak foundations.
Vector9 exists to fix this.
We provide a tried and trusted blueprint for building technology businesses properly — starting with evidence, turning it into strategy, and using that strategy to inform IP, regulatory, and development decisions.
This is the foundation on which successful, fundable companies are built.
What we do
Vector9 helps technology-led businesses obtain the right evidence and use it to make better strategic decisions.
We help you:
gather credible market, customer, and value evidence
understand where your technology truly fits
decide which markets, business models, and routes to traction make sense
translate insight into a strategy that others will back
That strategy is then used to:
strengthen grant applications
convince angels and VCs
guide IP and regulatory choices
accelerate progress towards customers and revenue
We can guide you through this — or do the work for you.
Why this matters
The evidence is clear.
Startups fail repeatedly for the same reasons:
no real market need
unclear value propositions
weak or unrealistic business models
strategy chosen too late, or not at all
Despite this, early money is still spent on IP, regulation, and development before these questions are properly answered.
Vector9 changes the order — and improves the outcome.
Read more about how the Vector9 approach helps create economically viable businesses
How Vector9 is used
Vector9 is used:
at the outset, to set direction before major commitments
during grant-funded work, to build credible commercial logic
ahead of angel or VC investment, to reduce risk
later, to revisit pricing, markets, or strategy as evidence grows
It is applied early — and revisited at key points along the journey.
How to work with Vector9
Most clients work with us through studio-led delivery, where we lead the process end-to-end.
We also offer:
a guided programme for teams that want structured support
tools for those who want access to the framework
All options are built on the same proven blueprint.
Who we work with
Vector9 works with:
technology startups and spin-outs
accelerators and innovation programmes
grant-funded projects
investors and funders seeking better outcomes
If you are building — or funding — a technology business and want to reduce wasted effort and increase the chance of success, we should talk.